For the eCommerce website Laladaisy.com, our team at Tech Driftz undertook a comprehensive eCommerce SEO project to enhance its online visibility and organic search performance. Laladaisy.com specializes in offering a wide range of beauty and skincare products.
Client Aim
Laladaisy.com aimed to increase its organic traffic, improve keyword rankings for relevant beauty and skincare products, and ultimately boost online sales through enhanced search engine visibility.
My Role: SEO Manager
As the lead SEO strategist at Tech Driftz, my role involved conducting a detailed SEO audit of Laladaisy.com, identifying key areas for improvement, implementing on-page and off-page SEO strategies, and monitoring the website’s performance closely.
Working Pattern
SEO Audit and Strategy Development: Initiated with a thorough SEO audit to identify technical SEO issues, keyword gaps, and opportunities.
Keyword Research and Optimization: Conducted extensive keyword research focusing on high-intent keywords related to beauty and skincare products. Optimized product pages, category pages, and blog content with targeted keywords.
On-Page SEO Optimization: Implemented on-page SEO best practices including meta tags optimization, header tags optimization, image optimization, and internal linking structure improvement.
Content Strategy: Developed a content strategy to create SEO-friendly blog posts addressing customer pain points, product benefits, and industry trends.
Off-Page SEO and Link Building: Executed a strategic outreach campaign to acquire high-quality backlinks from relevant and authoritative websites in the beauty and skincare niche.
Technical SEO Enhancements: Addressed technical issues such as website speed optimization, mobile responsiveness, and structured data markup implementation to improve overall user experience and search engine crawlability.
Ranking & Results
After implementing the eCommerce SEO strategies for Laladaisy.com, we achieved significant improvements:
Increased Organic Traffic: Laladaisy.com experienced a 82% increase in organic traffic within X months of SEO implementation.
Keyword Ranking Improvement: Several key product and category pages achieved top rankings on Google SERPs for targeted keywords.
Conversion Rate Optimization: Implemented strategies that improved the website’s conversion rate by optimizing product pages and enhancing user engagement.
Our eCommerce SEO efforts not only boosted Laladaisy.com’s search engine rankings but also contributed to sustainable growth in online visibility and sales
